Dear Friends and Neighbors,
As most of you know by now, on April 16, 2012, I was installed as Mayor of the City of West Hollywood. It is an honor to preside once again as your Mayor. I am truly grateful for the opportunity to continue to serve this great community of West Hollywood.
As I've said many times before, the achievements of our City are not met strictly by the five City Council members alone. We work in tandem with an extremely dedicated and talented team of staff members at West Hollywood City Hall who help keep the wheels of government spinning. And more importantly that team also consists of each one of you. We are all members of the team who, together, have ensured that West Hollywood continues to be a model municipality that other cities across this nation of ours look up to. Each and every one of us should be proud of the accomplishments that we have achieved. Together.
Despite the challenges faced by other cities during these tough economic times, West Hollywood stands out by its successes. Although we are in an enviable position of healthy fiscal discipline, thoughtful decision-making, and strong leadership, there is still much we can accomplish. We must always remain ever vigilant, constantly reinforcing our core principles as we tackle challenges both foreseen and unforeseen in the year ahead.
We have a very full agenda for the next year, and while I have my own priorities, the five of us functions as a team and our agenda will be a shared one.
We are currently preparing our next 2 year budget, which will go into effect on July 1st. In that budget, I believe that it is time for us to make an additional investment in public safety by augmenting our Sheriff's contract. While the City remains a very safe community, we need additional enforcement, particularly bike patrols along the Santa Monica/Robertson business district - "Boystown" - where we occasionally experience strong armed robberies of wallets and cell phones.
I also believe that we need to add additional motorcycle traffic deputies, to focus on residential traffic enforcement. As I attend community meetings and neighborhood watch meetings, this issue remains among the biggest demands of the community.
In tandem with public safety is the need to create a Business Improvement District, or BID, for the "Boystown" area. Working with the business community we hope to develop a marketing programs to ensure that this district remains the premier LGBT business district in Southern California. Like the Sunset BID, the Santa Monica/Robertson BID will help promote the business community and provide supplemental security to keep the district safe, especially during closing time.
I look to my fellow Council members, to the talents of the finest city staff, to Commissioners, Board members, to neighbors and residents, and ask that you all be our partners in realizing our goals over the course of the next 12 months while I am Mayor. The closer together we stand in support of the vision we all share -- that of a safe, stable, and strong West Hollywood -- the more that vision will be met with a ringing success.
You may notice that I have takien this opportunity to redesign my monthly newsletter, which I now call, "Closing the Loop." Many people think of closing the loop as a final step; it is, however, a step that is used to begin the cycle again, based on an analysis of what has been accomplished and learned up to that point. With all of us having such fast and busy lives, many of you have told me that my newsletters help tremendously to keep you informed. So, I commit to providing you with monthly updates, to help you stay on top of the things that matter to you. Remember, my office is always open to you. Here's to a great year ahead.
All my best,
JEFFREY PRANG Mayor City of West Hollywood